As a reseller, cross posting has been a tremendous help for me when it comes to making more sales. Cross posting just means that you have the same item listed for sale on more than one selling platform. This makes a difference because by listing your item in more than one place, you are giving your item more exposure and it increases your chances of it getting purchased. My best sales days happen when I cross post and make sales across multiple platforms. Read on for three main tips that I like to use to help manage the cross posting process.
- KNOW YOUR PLATFORMS
Before you begin listing your items on another site, it’s important to familiarize yourself with the selling fees and shipping expectations. Not all platforms are created the same and you don’t want to get stuck in a situation where you make a sale and are unprepared to ship the item, or worse, are unhappy with the payout. You usually have to accept the T&C before selling on any platform but be sure to give it another look to make sure you understand what’s expected of you before you start listing.
2. ORGANIZATION IS KEY
Staying organized plays a big role in finding success with cross posting. You need to know what you have listed and where so you don’t have an item get purchased for a second time after it’s already been sold. I like to note which items I have cross posted and where on my inventory log. That way I can keep track of what is posted where and can take the item down promptly from the other sites after it sells. I have only had one situation where an item was purchased on two different sites at the same exact time. Well, it wasn’t even at the same moment, the second sale was about 20 minutes later. That’s pretty uncommon though, usually as long as I take the listing down the same day that it sells it’s not an issue. I do try to stay as close to real-time as I can but sometimes that’s just not realistic.
3. KEEP YOUR PHOTOS
I would love to say that I cross post every item that I list and that I cross post it right away but that doesn’t always happen for me. Poshmark is my primary selling platform at the moment, meaning, I list all items here first. I keep the photos of the item in my phone and I don’t delete them until they are cross posted. That way, if I don’t have time to list them right away I know exactly which items still need to be cross posted. When I’m ready to list the item on another platform, I’ll copy my description from Poshmark and then use the photos that I already have in my phone. This makes it very easy to keep track of.
Cross Posting is a great way to increase your sales and it can be super simple when following these three main tips. Do you cross post your items? Leave a comment and let me know!